Chapter 430: The Dark Horse

Sun Enterprises primarily focused on two sectors: clothing and cosmetics. It was perfectly logical for Heather and Ian to manage one area each. Aurora's current priority was to get both of them on track with their responsibilities.

"President, this document is about a new perfume looking for distributors. If we're venturing into cosmetics, wouldn't it make more sense to develop our own brand? Buying someone else's product would cost a hefty sum in patent fees, right?" Ian asked with a sharp intuition. Though new to the industry, he quickly identified a crucial point.

"You're absolutely right," Aurora replied. "To create skincare products, we must develop our own brand. However, there's a reality we need to face-our company doesn't yet have a fully developed R&D department. Developing a new product requires countless tests and refinements to perfect it. Right now, we don't have that capability.

"So, for now, we'll purchase the rights to products developed by others. We'll start by distributing those products, build our reputation, and once we've established ourselves, we can launch our own products."

"I see," Ian nodded thoughtfully.

"This particular perfume," Aurora continued, "was developed by the renowned master NE. It took him three years to create, and it hasn't even been officially released yet. Despite that, it has already attracted the attention of multiple companies, all vying to secure exclusive distribution rights. From what I've gathered, more than a dozen companies, big and small, are competing for this perfume."

"President, I'm a bit curious about something," Ian said.

"Go ahead," Aurora encouraged.

"I overheard from Mona that our headquarters primarily deal in real estate and finance. So why are we pivoting to cosmetics and clothing in Clothville? Real estate generates profits faster, and it's a field you're familiar with. Why the change in direction?"

Aurora smiled. "That probably has to do with my personality. I don't enjoy living a monotonous life. You're correct-real estate is something I have experience with. But in the realms of clothing and cosmetics, I'm essentially starting anew, like a beginner. If you ask me why, it's because I enjoy design.

"When we first started, the risks in finance were high, but the rewards came quickly. I wanted rapid success, so I had to take that route. Now, my priorities have changed. I want to live for myself for once. This company has nothing to do with the Montgomery family-it's entirely mine."

casual endeavor surprisingly gained traction. The limited quantity and exclusivity of her designs quickly made them favorites among socialites. Even Julian was unaware of her identity as DO. Aurora was determined to carve out

resolve to follow Aurora unwavering. Though the job posed new challenges, she was willing to learn and

Take the next thirty minutes to familiarize yourselves with the other party's background, and

and Ian focused intently on memorizing every detail of

Aurora's office, he hadn't returned, leaving her feeling restless, as though something were clawing at her heart. Oddly enough, when Ian had pursued her in

Ian? Why hasn't he come back yet?" Gemma asked, feigning

be something important. He'll probably be back soon," Leonard replied, trying to ease

The new company just started-it shouldn't be too

Ian. He's always been helpful to everyone. Plus, he's capable. It's only natural that the President values him," Leonard said, detecting a hint of jealousy in

odd. I wonder what

is eagerly waiting for you! "Even if we're not too busy, the management team has plenty to handle. There's

returned. The moment she saw him, Gemma quickly distanced herself

for a bit. Can you take care of my tasks while I'm

going?" Leonard grabbed Ian's arm, playfully scolding

some documents. Don't tell anyone, okay? Keep it between us,"

at you, moving up in the world," Leonard teased, genuinely happy for him. His

you later," Ian said, leaving with

was gone, Gemma leaned closer to Leonard. "Leo, where is Ian going?" she

secret. I promised I

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