Chapter 5692

Chapter 5692

Especially in the opaque fast-moving consumer goods industry such as alcohol and tea, new brands will emerge every day to boast about it, packaging themselves as the second Moutai or the king of tea.

They are better at packaging and storytelling than traditional companies, And they are also very shrewd and good at marketing.

They can find an OEM manufacturer to produce liquor with better packaging, and hang a link of 500 yuan on the website.

Then they use various promotional packages offline, and finally, 51 bottles are free of postage.

The result is great they sell the bottle at many times the production cost.

The cost of the wine is five yuan, the cost of advertising and buying traffic is ten yuan, and the logistics cost of two or three yuan is basically the entire cost of this wine.

Fifty-one bottles are sold to consumers, and there is at least thirty profit margins.

The same is true for tea.

Zayden Lu sells ordinary mass-grade Pu-erh tea for only 100 yuan per cake,

Which is more than 300 grams per cake, but marketing experts divide the tea of the same quality into five grams and then customize a story for it. A copy can be sold for 50 yuan;

Some colleagues are not good at packaging and telling stories, but they are good at price wars.

They package those who know tea as firewood and think it’s too choking. If the cake is not enough, add another cake,

And if it is not enough, add another cake, a total of five big cakes, plus three small cakes for travel,

And then a teapot for making tea will be packed onto it, and the total price is 100.

This seemingly kind of sales method with small profits but high sales is actually even more deceitful.

There are eight cakes of tea leaves five big and three small ones, and the cost adds up to less than 20 yuan.

One yuan and five, and the remaining 70 yuan in profit margins,

If you allocate more than 20 yuan to the online celebrities who sell the goods, you can still earn half of it.

Zayden knew the tactics of his peers, and also knew that they made more money by using this method,

target customers, but Zayden himself

understand tea and love tea. They just regard tea as a temporary profit-making track. When they choose tea, they will use this method to harvest

another healthcare product, and use the same method to wash a wave of healthcare product

words, those people lack reverence

And he is different.

a relatively

the premise of making money is to make tea well first, and

has never

orders a day for an order of 50 tea

tea industry. He feels that most industries will form an embarrassing

you don’t want to become bad money, you can only be expelled by bad

better to cash out and leave

is not as simple as

steamed stuffed bun shop, the boss has worked hard for a year, and although he can earn hundreds of thousands, the

is, sell it at the profit price of the next ten years, and sell it directly. It’s more than one million,

Zayden

from the original 50% discount to a 40% discount, and said that if the group does

discount. If something worth 50 yuan is discounted to 40 yuan,

agent, but he still

office, he dared to scold his mother behind his

Zayden’s son, Yiannis knocked on

the door carefully, and then said with righteous indignation: “Dad! These dealers are too fcuking useless, and

don’t we go

is no way, these people who came today are at least agents above the

are our ancestors now, and no one dares to offend anyone. What’s more, they are now in a group. Then I can’t

prices and extorting money. If I were you, I would have scolded

and give some dates to eat,

depressedly: “Using the words of your young

companies are desperately cutting prices to lower the market price, but

tea is good, he said that the price of the same tea next door is less than half of ours, you said let him try the taste of these two kinds of tea is completely different, he said there is

understand tea. Tea leaves that cost RMB 10,0000 per catty and tea leaves that cost 10,000 RMB per catty, he can’t

agreement and sighed: “What’s worse, even bottled drinks now The industry has focused its firepower on

past, everyone mainly made oolong tea and green tea, which did not have a big impact on us, but now Puer

can only make tea with boiling water at 100 degrees, the tea leaves have

tell you the truth, I have long felt that our

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