Chapter 5692

Chapter 5692

Especially in the opaque fast-moving consumer goods industry such as alcohol and tea, new brands will emerge every day to boast about it, packaging themselves as the second Moutai or the king of tea.

They are better at packaging and storytelling than traditional companies, And they are also very shrewd and good at marketing.

They can find an OEM manufacturer to produce liquor with better packaging, and hang a link of 500 yuan on the website.

Then they use various promotional packages offline, and finally, 51 bottles are free of postage.

The result is great they sell the bottle at many times the production cost.

The cost of the wine is five yuan, the cost of advertising and buying traffic is ten yuan, and the logistics cost of two or three yuan is basically the entire cost of this wine.

Fifty-one bottles are sold to consumers, and there is at least thirty profit margins.

The same is true for tea.

Zayden Lu sells ordinary mass-grade Pu-erh tea for only 100 yuan per cake,

Which is more than 300 grams per cake, but marketing experts divide the tea of the same quality into five grams and then customize a story for it. A copy can be sold for 50 yuan;

Some colleagues are not good at packaging and telling stories, but they are good at price wars.

They package those who know tea as firewood and think it’s too choking. If the cake is not enough, add another cake,

And if it is not enough, add another cake, a total of five big cakes, plus three small cakes for travel,

And then a teapot for making tea will be packed onto it, and the total price is 100.

This seemingly kind of sales method with small profits but high sales is actually even more deceitful.

There are eight cakes of tea leaves five big and three small ones, and the cost adds up to less than 20 yuan.

One yuan and five, and the remaining 70 yuan in profit margins,

If you allocate more than 20 yuan to the online celebrities who sell the goods, you can still earn half of it.

Zayden knew the tactics of his peers, and also knew that they made more money by using this method,

himself could not learn from the other

really understand tea and love tea. They just regard tea as a temporary profit-making track. When they

start anew, package another healthcare product, and use the

those people lack

And he is different.

and relying on tea, he has become a relatively well-known and wealthy

premise of making money is to make tea well first, and only the money earned in this

love and awe that he has never been able to find a real

for an order of 50 tea leaves, and easily make millions of profits in one

in the tea industry. He feels that most industries will form an embarrassing situation where bad money drives out good

become bad money,

is better to cash out and leave the market as

not as simple as

hard for a year, and although he can earn hundreds of thousands, the boss wants

sell it at the profit price of the next ten years,

meeting, Zayden suffered another

from the original 50% discount to a 40% discount, and said that if the group does not agree, they will reduce or even stop

worth 50 yuan is

angry in front of the agent, but he still suppressed his anger and promised the dealer that he would

to scold his mother behind his

Yiannis knocked on the door: “Dad, can I come

door carefully, and then said with righteous indignation: “Dad! These dealers are too fcuking useless, and asking for a

don’t we

said helplessly: “There is no way, these people who came today are at least agents above

no one dares to offend anyone. What’s more, they are now

and extorting money. If I were

step back and give some

of your young people, this

only a few major traditional tea companies are desperately cutting prices to lower the market price, but those emerging

is less than half of ours, you said let him try the taste of these two kinds of tea is completely different, he said there is no difference in his taste, What do you think you can do with

are more and more people drinking tea now, but there are not many people who really understand tea. Tea leaves that cost RMB 10,0000 per catty and tea

nodded in agreement and sighed: “What’s worse, even bottled drinks now The industry has focused its firepower on entering the tea

green tea, which did not have a big impact on us, but now Puer tea is

drink it iced. Our consumers can only make tea with boiling water at 100 degrees, the tea leaves have been kept for a long time, the temperature has

the truth, I have long felt that our business is not so easy to do, and

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