Winning Back His Ex's Wife's Broken Heart by Hayley

Chapter 20

Richard POV.

I sat in my office, staring at the market reports on my desk. Sales were steady, but something felt off.

There was this new company, 'Vitalé Wellness,' that had come out of nowhere, eating into our market share.

It was small at first, just a blip, but now... it was getting hard to ignore.

"Who the hell are these people?" I muttered to myself, flipping through the pages. Vitalé was different.

They weren't just another supplement brand; they were doing something new, something that was catching people's attention.

My phone buzzed. It was Clara. She was the marketing director and was supposed to have more information about this new player. "Got a minute?" I asked, already feeling the irritation creeping in.

"Sure, Sir?" Clara's voice came through the line, calm and collected as always.

"Have you seen the latest market reports?" I asked. "There's a company called Vitalé Wellness. They're becoming a real problem."

"Yeah, I've seen them," Clara replied. "They've been making some smart moves, integrating tech with wellness. It's a different angle."

"Different angle," I repeated, annoyed. "What do they think this is, Silicon Valley? We've been doing this for years. How is some new startup getting ahead?"

startup, Mr. Wright," Clara said. "They've got a solid strategy. Personalized supplements, smart tech... It's what the market's

do about it? Just sit back and watch them steal our

this before. We need to adapt. Maybe we take a closer look at what they're doing, and see

some new company could

Clara was right. We had to figure

Who's behind this Vitalé? I want to know everything.

assured me. "I'll have a full report by

hung up and leaned back in my chair, staring at the ceiling. Vitalé Wellness. The name alone

that I wasn't used to. But I wasn't about to let

gaining ground fast. Their products were everywhere-ads, social media, even those wellness blogs that everyone seemed to follow now. They had some kind of app

muttered. This wasn't how things were supposed to go. I had a plan, a trajectory. Then out of nowhere comes this company, making everything look... old. Stale. Clara's words echoed in my head. Adapt. It was easier said than done.

consumers want data, tech, and

did they come up with this approach so quickly? And why did it feel like they

shook my head. Maybe I was just being paranoid. It was

the feeling that Vitalé knew exactly where to hit to make it hurt. And I

drove home, my mind was still tangled in thoughts about Vitalé Wellness. By the time I pulled into

just wanted to unwind, maybe have a quiet

flipping through some glossy magazine. She looked up with a bright smile that didn't quite match my mood. "Richard, guess what?" she chirped, her voice a little too

show off my new ring. You know, tell everyone who cares to

jaw tighten. Not now. I didn't want to hear about some party or that ring. I took a deep breath, trying to keep my voice calm. "Susan, not now. I've had a

come on, Richard! It'll be fun. Everyone's going to be there, and I want to make sure we have the best table.