Winning Back His Ex's Wife's Broken Heart by Hayley

Chapter 20

Chapter 20

Richard POV.

I sat in my office, staring at the market reports on my desk. Sales were steady, but something felt off.

There was this new company, 'Vitalé Wellness,' that had come out of nowhere, eating into our market share.

It was small at first, just a blip, but now... it was getting hard to ignore.

"Who the hell are these people?" I muttered to myself, flipping through the pages. Vitalé was different.

They weren't just another supplement brand; they were doing something new, something that was catching people's attention.

My phone buzzed. It was Clara. She was the marketing director and was supposed to have more information about this new player. "Got a minute?" I asked, already feeling the irritation creeping in.

"Sure, Sir?" Clara's voice came through the line, calm and collected as always.

"Have you seen the latest market reports?" I asked. "There's a company called Vitalé Wellness. They're becoming a real problem."

"Yeah, I've seen them," Clara replied. "They've been making some smart moves, integrating tech with wellness. It's a different angle."

"Different angle," I repeated, annoyed. "What do they think this is, Silicon Valley? We've been doing this for years. How is some new startup getting ahead?"

a solid strategy. Personalized supplements, smart tech... It's what the market's looking for right

do we do about it? Just sit back

we take a closer look at what they're doing, and

idea that some new company could just waltz in and

to figure out what made them so

this Vitalé? I want

"I'll have a full report by

up and leaned back in my chair, staring at the ceiling. Vitalé Wellness. The name alone

different game, one that I wasn't used to. But I wasn't about to

were everywhere-ads, social media, even those wellness blogs that everyone seemed to follow now. They had some

had a plan, a trajectory. Then out of nowhere comes this company, making everything look... old. Stale. Clara's words echoed in my head. Adapt. It was easier said than done. We'd built our brand on tradition, on solid,

data, tech, and personalization. They

this? How did they come up with this

head. Maybe I was just being

to hit to make it hurt. And I was going

still tangled in thoughts about Vitalé Wellness. By the time I pulled into the driveway, the

have a quiet dinner, and figure out my

already in the living room, flipping through some glossy magazine. She looked up with a bright smile that didn't quite match my mood. "Richard, guess what?" she chirped, her voice a little too bright

gala next weekend, and I think it's the perfect place to show off my new ring. You

or that ring. I took a deep breath, trying to keep my voice calm.

I want to make sure we have the best table. It'll be a great chance to network and-" "I said not now!" I

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